Nothing Was The Same In-Stores September 17th and everything’s about to change again…
Grammy Award-winning multi-platinum hip-hop superstar Drake premiered his brand new single “Hold On, We’re Going Home” this week exclusively on Clear Channel stations. This will be the second single from Drake’s anxiously awaited third full-length album, Nothing Was the Same on Young Money/Cash Money Records which will be available everywhere September 17th.
Drake tells MTV.com, “It’s not a rap record, it’s not ‘Versace,’ it’s not ‘Started From the Bottom.’ In approaching this album I was like man, it would be great if we had a record that was played at weddings in 10 years or that people that are away from their families in the army could listen to. Something that just [has] timeless writing, timeless melody.”
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“Hold On, We’re Going Home” coasts along on his hypnotic R&B crooning, bringing together an immediately unforgettable hook with silky and seductive soundscapes. Hearing both the delivery and magnetic production, it’s clear that Drake’s home at the very top. The track also follows up this year’s smash hit “Started From The Bottom, which peaked at #6 on the Billboard Hot 100 and is now nearing double-platinum status.
Cash Money Records co-founder and C.E.O. Bryan “Baby” Williams aka Birdman enthusiastically states, “An artist like Drake comes along only once in a lifetime. His talent as a lyricist, performer, and creative is unparalleled. This next single is the perfect offering from his forthcoming album,Nothing Was The Same, which is full of amazing music.”
“Amazing” is the perfect description. Drake has enjoyed a landmark 2013. He garnered his first-ever Grammy Award in the category of “Best Rap Album” for his critically adored platinum sophomore epic, Take Care, and he’s remained presence across both hip-hop and popular culture. In addition, he’s gearing up for his impending fall tour, Would You Like a Tour?, with Miguel and Future. However, Nothing Was the Same, signals another massive evolution not only for the artist but for rap music as a whole.
Experience “Hold On, We’re Going Home” now.