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Artist Spotlight: 10 Reasons Why Lorde Is Winning Right Now

clock October 3, 2013
Artist Spotlight: 10 Reasons Why Lorde Is Winning Right Now

Lorde is doing a lot of things at the moment. She’s touring in promotion of her new album, Pure Heroine. She’s watching her debut single, “Royals,” sail to the top of the Billboard charts (it’s currently in the top five on the U.S. Hot 100 chart). And she’s captivating critics who have hailed her as “the most vocally striking and lyrically thought-provoking” artist in recent years (those words come from a recent Billboard review of Pure Heroine). But there’s one thing that the 16-year-old Lorde is doing above all else: Winning.

That’s right. If we had to sum it all up in one word, we would say that Lorde is winning right. She has transformed herself from a relatively unknown artist from New Zealand into one of the most popular singers on the planet in just a few short months. And how has she done it? Well, by doing a little bit of everything. Just check out our list of the 10 reasons why Lorde is winning right now below…

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